Product Marketing Manager

Rightware is the company behind the Kanzi family of tools and services used by automakers for design and development of advanced digital user interfaces. Our mission is to help automakers increase brand value with highly customized signature user interfaces. Kanzi is the market-leading UI tool trusted by over 50 automotive brands across the globe. 

Rightware is headquartered in Finland and has a presence in the US, UK, Germany, Italy, China, South Korea, and Japan. Rightware is a part of ThunderSoft Group. 

Rightware marketing team’s mission is to ensure everyone knows Kanzi is the only viable UI tool for the modern automotive digital cockpit. A results-driven organization, we promote our thought leadership, technology leadership, product leadership, and market leadership. 

Our business is growing, and we are looking for the right person to help take us to the next level!


You are a tech-savvy communicator with a passion for cool technology. Your primary role is to ensure our sales team is equipped with winning product messaging and materials. You will create an effective product marketing strategy and plan, and execute it. 

Your expertise will empower you to drive the creation of technical content such as white papers, FAQs, product-focused blogs, video walk-throughs, and Kanzi webinars.

You will take a leading role in identifying and delivering joint product marketing opportunities with strategic technology partners and with Kanzi scale ecosystem partners.

Who Are You?

You are not afraid to put yourself out there as a speaker at events, a presenter in front of the customer, a spokesperson in analyst discussions, or a host of recorded presentations and webinars. As owner of business-critical marketing deliverables, you are organized and good at planning. 

We require

  • Track record in B2B software product marketing
  • Capability to become a knowledgeable Kanzi user
  • Readiness for frequent international travel (covid-permitting)
  • Excellent English

We appreciate

  • Knowledge of graphics, UI frameworks, or gaming engines (e.g. Unity, Unreal)
  • Knowledge of 3D tools, e.g. Blender, 3ds Max
  • Exposure to the work of a technical artist

What We Offer

Rightware might be your new home, if you are passionate about transforming design into software, solving complex challenges and helping enable fantastic user experiences. With us you get to work with some of the most esteemed automotive brands in the world. Your colleagues will be a highly professional mix of people from creative designers to engineers, all passionate about their jobs. 

If this sounds like you, apply today!

Or, know someone who would be a perfect fit? Let them know!

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